screen design
for a textile company
2022, ıstanbul, TR
Role // 3d Modelling, Visualisation, Application Drawing

Developed in collaboration with contemporary artist and display designer Sergen Sehitoglu, this screen installation was commissioned for the launch of a textile brand’s spring collection. The design captures the seasonal energy of renewal and softness, drawing visual inspiration from the tactile and emotional qualities of spring garments.

Studio Fandam’s role centered on transforming the artist’s interpretive sketches into a technically resolved structure, translating abstract forms into buildable realities through 3D modeling, visualization, and fabrication drawings. The screen served as both a spatial divider and a sculptural centerpiece, enriching the display environment with layered form and material presence.

From concept development to production documentation, the project exemplifies Studio Fandam’s commitment to realizing creative visions through precision, adaptability, and an intuitive design process. It also reinforces the studio’s ongoing collaboration with artists, where digital design tools support storytelling and the sensory experience of space.
Abstract illustration representing the seasonal mood of the screen design — evoking sea, sun, and softness for a spring/summer textile collection.
Abstract illustration representing the seasonal mood of the screen design,  evoking sea, sun, and softness for a spring/summer textile collection. Conceptual representation of the mood and material palette of the spring/summer collection,  a reference for the screen’s form and feeling.
First sketch model translating the artist’s ideas into spatial form — featuring architectural abstraction, summer symbols, and playful material cues.
The first sketch model translates the artist’s ideas into spatial form, featuring architectural abstraction, summer symbols, and playful material cues. 
Final 3D model of sculptural screen installation for a textile brand, featuring colorful building facades, scooters, lemon tree, and beach elements evoking a summer landscape.
Final 3D visualisation of the screen design, combining architectural abstraction with seasonal motifs,  evoking a playful, Mediterranean-inspired summer setting.
Line drawing showing the elevation view of the screen installation for a textile brand, including scooters, facades, lemon tree, and beach elements — created for fabrication and on-site application.
Application drawing prepared for production, showing a detailed elevation of the screen design, used for fabrication and spatial planning.
Photograph of the completed screen installation in a textile brand’s retail space, featuring sculptural forms, bold colors, a lemon tree, and a layered summer-themed backdrop.
Final installation view of the screen design in the textile showroom, where color, material, and sculptural detail come together to create an immersive seasonal atmosphere.
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